If you’ve had trouble keeping up with the millions of competitions on Facebook, Pinterest etc, join the club. You might see something cool in your newsfeed and think, “I’ll go back to that later,” but never quite manage it. , whether you’re entering them (and hopefully winning some!) or whether you are running them. You [...]
How running and entering competitions can boost your home based business
How much effort are you investing in your dreams?
I often get emails from women in biz who have questions like: “I am looking for new, cheap ways to spread the word about my biz, any ideas?” or “I have never felt like much of a salesperson, any ideas for making more sales?” or “I know I need to invest in _______ (my website/newsletter/branding/SEO/whatever) but I can’t afford it. Any ideas?”
How to use Facebook Page messaging to effectively network your business
Has your Facebook page inbox been spammed since the new timeline came into being? My guess is “yes.” Or maybe you’ve sent someone a message and are unsure if it was appropriate or not. Here’s a key pointer to help you figure out how to use Facebook Page messaging to network your business.
The Biggest Marketing Myth Exposed
If you’ve ever advertised in mainstream media or thought about doing so, this post is for you! The other day, a colleague and I had a meeting with a potential client who is looking to get started with social media. We asked him how much he spent on advertising and I nearly fell off my chair when he told us! He said he was spending up to $15,000 per year on advertising with no discernible return on investment. $15,000!!!!!!
Timeline for Facebook Business Pages: An Overview
5 Tips to Help You Avoid Spampin (ie. Pinterest Spamming)
Pinterest is definitely a great place to share and grow your business, particularly if you are a creative entrepreneur or if you sell other products and services that have visual appeal. However, if you jump in and share without an understanding about how Pinterest works, you will likely turn people off and, even worse, may play a role in killing the platform’s appeal.
Facebook commerce: What is it and should I use it for my business?
Late last year Facebook CEO, Mark Zuckerberg said that “Facebook commerce will be the next thing to really blow up”.
Already, there are a few developers jumping in early to make the most of Facebook’s e-commerce potential, or F-commerce as it’s been coined. While some large retailers jumped in early only to abandon the sales platform soon after, smaller facebook-based businesses may still benefit from F-commerce as it eliminates a step in the selling process and is a tidier option than selling through a photo album.
10 ways to market your work at home business for free (or low cost)
Most people don’t believe it when I tell them that I started up my local business, Mumatopia, with no budget. We had just come out of a lean year. We’d lost thousands in the 2008 global financial collapse and we were deep in debt. So, what did I do? I started a new business! Inspired by entrepreneur Justin Herald, after hearing an interview with him on a local radio station, I decided to start by dipping into the grocery budget to pay for my business name registration. Once I had a client under my belt, I then used some of that money to order business cards and as my business grew I was able to invest more in my business. Here are ten tips for marketing your work at home business for free:
10 Reasons Why you Need a Website AND a Facebook Page
Why do so many work at home and creative businesses neglect to create a web presence outside of Facebook? If that’s you, then you are missing valuable opportunities to grow your following and your business and you may also fall over if Facebook pulls the rug out from under you. Here are 10 reasons why you should have both a website (that includes a blog or Etsy shop) and a Facebook Page.
Shoutouts Are Nice But Pins Last Forever
Who wants to try out a fun new networking activity? It’s called “Get pinned!” Random shoutouts are nice, but pins last forever! They show up in SEO and they link back to your website! And here’s an added incentive to up your game when you post about your business on our page wall: Each month I’m doing up a work at home gallery on Pinterest to highlight my personal favourites from our sponsors and from those who post on our wall as well as useful resources and articles. So, if you want to get noticed, here’s a few tips: