Facebook is making it harder and harder for pint sized businesses to be seen in newsfeeds. There’s even a petition going around demanding that Facebook change things so that pages can be seen without being promoted. Given that Facebook is unlikely to take such a petition seriously, it’s worth taking some time to assess what you can do to improve your edgerank.
Facebook is introducing the Timeline to Business Pages as of March 30th. You can go ahead and preview your page now to get used to the new features. Here are some highlights:?? For a detailed overview view my Youtube video featuring the highlights here!
Why do so many work at home and creative businesses neglect to create a web presence outside of Facebook? If that’s you, then you are missing valuable opportunities to grow your following and your business and you may also fall over if Facebook pulls the rug out from under you. Here are 10 reasons why you should have both a website (that includes a blog or Etsy shop) and a Facebook Page.
Who wants to try out a fun new networking activity? It’s called “Get pinned!” Random shoutouts are nice, but pins last forever! They show up in SEO and they link back to your website! And here’s an added incentive to up your game when you post about your business on our page wall: Each month I’m doing up a work at home gallery on Pinterest to highlight my personal favourites from our sponsors and from those who post on our wall as well as useful resources and articles. So, if you want to get noticed, here’s a few tips:
In the past few months there has been a real trend towards trying to gain as many “likers” as possible under the premise that more likers=more prominence, credibility etc. In this article I’d like to talk about the idea of engagement as a networking tool. How can you network with other businesses so that genuine “likes” (and therefore leads) result?